Influence : The Psychology of Persuasion
A practical paperback pick for readers drawn to a clear and readable approach to its subject in Influence : The Psychology of Persuasion.
Non-Fiction
Rs. 3,490.00
Author
Robert B. Cialdini
Robert B. Cialdini is a psychologist and author known for his work in the fields of persuasion, influence, and marketing. He is best known for his book 'Influence: The Psychology of Persuasion', which outlines six key principles of persuasion. Cialdini is a Regents' Professor Emeritus of Psychology and Marketing at Arizona State University.
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Pre-Suasion
A practical paperback pick for readers drawn to a clear and readable approach to its subject in Pre-Suasion.
Non-Fiction
Rs. 3,790.00
